Bullhorn Creative

Bullhorn is a branding agency focusing on building confident brands with language and design. Our full team comprises fourteen, and our offices are in our home neighborhood on the Northside of Lexington, Kentucky and Washington, DC. We believe that work isn’t just about product. It’s about how you do it. And just as we strive to make good stuff, we are interested in being a better company. We’re proud to be a Certified B Corporation®, among the over 2,200 leaders of the global movement of people using business as a force for good.

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Current Sustainable Practices

Below are the initiatives Bullhorn has completed on the Green Check scorecard.

Sustainability Management and the Green Team

  • Develop a written Comprehensive Sustainability Plan that includes goals in these categories: Sustainability Goals, Roles and Responsibilities, Policies and Procedures, Activities and Impact, and Timelines
  • Designate a Sustainability Coordinator or Green Team responsible for managing sustainability initiatives.
  • Hold quarterly Green Team meetings.
  • Provide time for quarterly updates from Sustainability Coordinator in upper management meetings.

Awareness, Education, and Outreach

  • Include sustainability tips in a monthly newsletter.
  • Provide a sustainability information board in a common area such as a break room or kitchen.
  • Include a sustainability statement and training in all new hire materials.
  • Host annual trainings or workshops to educate employees about sustainability issues, policies and procedures.
  • Promote sustainability accomplishments in external marketing materials (website, social media, newsletter, press releases, TV/radio ads).
  • Provide volunteers for community environmental projects annually.
  • Host an environmental event at your location.
  • Sponsor an environmental booth at an existing community event.
  • Participate in a present or attend sustainability workshop.

Energy Efficiency

  • Assess, track, and document energy consumption using Energy Star Portfolio Manager or similar program.
  • Establish a power-down policy and checklist that includes items such as shutting off lights at night.
  • Set water heater thermostats to a maximum of 120 degrees or install an inline water heater.
  • Sign up for a green energy program with your electric provider.
  • Replace incandescent or CFL lights with LED lights 76-100% replacement.
  • Achieve a year-over reduction in energy usage from the baseline of at least 5%.
  • Establish a regular filter maintenance policy for your HVAC system.
  • Have your HVAC system evaluated every 2 years by a certified service provider.
  • Establish a policy for purchasing that requires Energy Star rated appliances and electronics.
  • Establish a dress code that encourages employees to dress for thermal comfort.
  • Assess energy consumption by conducting a plug load inventory.
  • Install power strips for computers and equipment to power down during non-business hours.
  • Install programmable thermostats and use them to adjust temperature during unoccupied hours.
  • Install occupancy sensors in bathrooms, meeting room, and other infrequently used areas.
  • Install or upgrade to energy efficient fans.
  • Install energy efficient (i.e. Energy Star) rated windows in all conditioned spaces.
  • Insulate roof to control energy loss.
  • Install efficiency-rated HVAC of minimum standard SEER rating of 14.0.
  • Take measures to insulate HVAC system and ductwork to minimize heat loss.
  • Assess building envelope and address any leaks.
  • Perform external lighting audit.
  • Daylight work spaces wherever possible.

Waste Reduction and Recycling

  • Implement a basic recycling program.
  • Conduct a waste audit (within the past two years).
  • Provide clearly marked recycling bins at work stations and/or in common areas. Recycling bins must be paired with a waste bin.
  • Train and require janitorial service or staff responsible for cleaning to segregate waste and recyclable materials.
  • Use reusable mugs and dishware instead of disposable plates, cups, and utensils.
  • Establish a policy for environmentally friendly printing such as twosided printing, reusing copy paper, and electronic document sharing.
  • Establish an electronic waste policy that diverts all e-waste away from landfill.
  • Create a landfill diversion goal.
  • Replace at least 50% of paper stock with post-consumer recycled paper.
  • Develop or participate in an existing composting program.

Water Conservation

  • Assess, track, and document water consumption using Energy Star Portfolio Manager or similar program.
  • Conduct a water audit within the last three years. Monitor and record water usage, check indoor and outdoor pipes and fixtures for drips and leaks.
  • Establish a policy for purchase of high efficiency (i.e. WaterSense) rated fixtures and appliances.
  • Install water efficient toilets in all of the restrooms.

Water Quality

  • Establish a policy for proper hazardous waste and chemical disposal.
  • Establish a policy for proper disposal of fats, oils, and grease, distribute to staff, and post in key areas.
  • Harvest rainwater through rain barrel system.
  • Establish preventative maintenance program for sanitary sewer lateral lines on your property.
  • Coordinate or participate in a community litter clean-up.

Urban Forestry and Landscapes

  • Participate in a community reforestation project.
  • Establish a native species-only plant replacement policy for tree and shrub planting.

Sustainable Purchasing

  • Establish a policy for reducing the toxic chemicals/materials in your workplace.
  • Establish a policy to purchase non-Styrofoam cups and plates for use at the workplace or at events.
  • Establish a policy for purchasing locally, if available.
  • Establish a policy for purchasing environmentally-friendly cleaning products.

Transportation Efficiency

  • Establish an incentives or recognition program to encourage employees to use alternative transportation, such as carpooling, bicycling, or use of public transit.
  • Establish and implement a no-idling policy.
  • Hold an employee seminar highlighting alternative modes of transportation.
  • Conduct a commuter or employee transportation survey.
  • Adopt a telecommuting option and make it available to employees.
  • Install a bike rack with sufficient space for at least 10% of your employees.
  • Install weather-protected bike storage (indoor or outdoor).
  • Participate in a bike to work challenge.
  • Place bicycle storage closer than any other designated parking spot.

Innovation

  • Install a green wall – Bullhorn’s office space is filled with so much greenery that they take advantage of the same benefits an indoor green wall provides.

Read their Sustainability Report HERE!

Re-certified in 2019

Member since 2016


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